|To:||John Bateman <bateman@xxxxxxxxxxxxx>, "John F. Sowa" <sowa@xxxxxxxxxxx>, Mills Davis <mdavis@xxxxxxxxxxxxxx>, Nicola Guarino <guarino@xxxxxxxxxx>, Ontology Summit 2011 Organizing Committee <ontology-summit-org@xxxxxxxxxxxxxxxx>|
|Cc:||Ontology Summit <ontology-summit@xxxxxxxxxxxxxxxx>|
|From:||Michael F Uschold <uschold@xxxxxxxxx>|
|Date:||Mon, 21 Mar 2011 23:47:07 -0400|
It occurred to me that our target audience (business people who can make decisions) may be more likely to see a Powerpoint pitch than wade through 4-6 pages of text. |
Which would YOU be more inclined to look at?
What are your thoughts?
For me, I personally prefer to read a good paper for a topic that interests me. Nevertheless, it takes less than a minute to scan through a slide deck and get enough of the gist to decide to read more carefully. If people wrote excellent abstracts, I could do the same for a text document, but you can never trust that they will.
Michael Uschold, PhD
Senior Ontology Consultant, Semantic Arts
Skype, Twitter: UscholdM
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