Re: [ontolog-forum] FW: online Wall St Journal: Google Gives Search a Re

[Aldo Gangemi <gangemi@xxxxxxx>]

Semantic search typically refers to an assemblage of techniques for enriching search results or web pages with semantic technologies, where the "semantics" in them is provided mostly by NLP shallow parsing and identity resolution over entities that can be operationally dereferenced, and provided with existing data (as with linked data).

The news about Google are not very transparent indeed, but that's most probably related to the "knowledge graph" stuff (also press-release-kind of news). 

Knowing the dynamics of current exploitation of semantics in big industrial players, most probably Google is putting placeholders on something that is going to be used for improving their "rich snippets" and identity resolution within keyword searches.

Re: this thread, I'd say that whatever really deep we want to get with semantic analyses, we need anyway to understand the horizontal (wrt scalability) complexity of shallow semantic analyses and how they are concretely exploited.

Best

Aldo

-- 
Aldo Gangemi
Senior Researcher
Semantic Technology Lab (STLab)
Institute for Cognitive Science and Technology,
National Research Council (ISTC-CNR)
Via Nomentana 56, 00161, Roma, Italy
Tel: +390644161535
Fax: +390644161513
aldo.gangemi@xxxxxx
http://www.stlab.istc.cnr.it
skype aldogangemi

On Apr 02, 2012, at 08:51 PM, Matthew Kaufman <mkfmncom@xxxxxxxxx> wrote:

Me too.

Matthew M. Kaufman

703-677-8901

matt@xxxxxxx

On Monday, April 2, 2012, David Eddy wrote:

Leo -

On Apr 2, 2012, at 1:38 PM, Obrst, Leo J. wrote:

FYI. Google to begin using semantic search:

Any guesses what Google means by "semantic"?

That WSJ piece wasn't much more than a Watson-like press release.  A lot of vigorous hand waving.  One wonders what—if anything—is actually behind the curtain.

Reminds me of the 1954 Madison Ave "demo" for MT.

Phrases like:  ""semantic search," which refers to the process of understanding the actual meaning of words."  set off all my alarms.

___________________

David Eddy

deddy@xxxxxxxxxxxxx

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