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Re: [ontolog-forum] Self Interest Ontology

To: "'[ontolog-forum] '" <ontolog-forum@xxxxxxxxxxxxxxxx>
From: "Rich Cooper" <rich@xxxxxxxxxxxxxxxxxxxxxx>
Date: Tue, 3 Jan 2012 14:45:53 -0800
Message-id: <126D302BC6894E9B93FBC089428AE347@Gateway>

Dear Self Interested Ontologists,


The email below, from another list, describes a book on how individuals of various personality classes respond to various medical and folk treatments.  I consider this as another nail in the construct that self interest is deeply emotionally based, which I mentioned in the last email. 






Rich Cooper


Rich AT EnglishLogicKernel DOT com

9 4 9 \ 5 2 5 - 5 7 1 2

From: cognitiveneuroscienceforum@xxxxxxxxxxxxxxx [mailto:cognitiveneuroscienceforum@xxxxxxxxxxxxxxx] On Behalf Of mjawer2001
Sent: Tuesday, January 03, 2012 9:07 AM
To: cognitiveneuroscienceforum@xxxxxxxxxxxxxxx
Subject: [Cognitive Neuroscience Forum] Your Emotional Type - Book of Prospective Interest



Members of this listserv might well be interested in a new book I've had published with alternative medicine pioneer Marc Micozzi, MD, PhD. It's entitled Your Emotional Type (Healing Arts Press), and it illuminates the way an individual's emotional biology may predispose him or her to various kinds of chronic conditions. Further, the book explains how different individuals will benefit from different forms of complementary and alternative medicine (CAM), again based on their `emotional type.'

The chronic conditions examined include allergy, asthma, chronic fatigue syndrome, depression, hypertension, eczema, fibromyalgia, irritable bowel syndrome, migraine, phantom pain, post-traumatic stress disorder, phantom pain, psoriasis, rheumatoid arthritis, and ulcer. These conditions are considered amenable to treatment by CAM therapies such as acupuncture, biofeedback, guided imagery, hypnosis, meditation, stress reduction techniques, and yoga. The question is, why are some people helped by some of these therapies, and others not? Your Emotional Type provides a framework for answering this all-important medical conundrum.

The book is also meant to empower patients and their doctors to approach the treatment of chronic illness from an individualized standpoint that recognizes their own personality and style of feeling – elements not typically taken into account by standardized medicine. The book draws especially from intriguing "mind-body" findings in the field of psychoneuroimmunology.

For anyone interested in the connection between personality and health, emotional biology and chronic conditions, this book will be enlightening. An easy 18-question quiz allows you to identify your emotional type and learn which complementary and alternative therapies are judged most effective for the ailments you're most susceptible to. Results are drawn from Dr. Micozzi's thirty years of experience in the field - he is the editor of the first US textbook on CAM, Fundamentals of Complementary and Alternative Medicine (now in its 4th edition).

The book's website is http://www.youremotionaltype.com Dr. Micozzi and I invite members of the listserv to consider the potential merits of this approach; we also welcome questions or comments that anyone may have.

Michael Jawer


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