To: | "[ontolog-forum]" <ontolog-forum@xxxxxxxxxxxxxxxx> |
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From: | Gary Berg-Cross <gbergcross@xxxxxxxxx> |
Date: | Mon, 28 Dec 2009 17:15:42 -0500 |
Message-id: | <f867f9b20912281415n6388960bi59ab154c37206803@xxxxxxxxxxxxxx> |
I agree there are measurment and scale issues. Scoring methods, for such things as risk analysis and investment strategies, typically do not make any allowance for human (analysts) bias as they assign “scores”. There is rarely an objective basis for this. Even numerically equal amounts aren’t always phenomenologically the same to humans. The phenomena of loss aversion shows that if we lose $100 it is not compensated by a $100 windfall – we lose more satisfaction than we gain. Loss aversion is a built in cognitive bias. Gary Berg-Cross,Ph.D.
gbergcross@xxxxxxxxx http://ontolog.cim3.net/cgi-bin/wiki.pl?GaryBergCross SOCoP Executive Secretary Knowledge Strategies Potomac, MD 240-426-0770 On Mon, Dec 28, 2009 at 8:18 AM, FERENC KOVACS <f.kovacs@xxxxxxxxxxxxxx> wrote:
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