[ontolog-invitation] Ontolog Invited Speaker: R V Guha on Schema.org - T

[Peter Yim <peter.yim@xxxxxxxx>]

Dear All,

You are cordially invited to join us at the virtual event this Thursday (1-Dec-2011) at the talk by Dr. Ramanathan V. Guha on "Schema.org"

See: http://ontolog.cim3.net/cgi-bin/wiki.pl?ConferenceCall_2011_12_01

Session Chair: Dr. Steven Ray (CMU)

Invited Speakers: Dr. Ramanathan V. Guha (Google, schema.org)

Presentation Title: "schema.org"

Date: Thursday, 1-Dec-2011

Start Time: 9:30am PST / 12:30pm EST / 6:30pm CET / 17:30 UTC
ref: World Clock - http://www.timeanddate.com/worldclock/fixedtime.html?month=12&day=1&year=2011&hour=9&min=30&sec=0&p1=224

Expected Call Duration: ~1.5 hours

Please register your attendance (RSVP) by adding yourself to the expected attendee list on the session page (if you are a member of the community), or by email (to: peter.yim@xxxxxxxx), please specify the date or title of the event(s) you are registering for.

******************* Abstract **************************

Schema.org provides a collection of schemas, i.e., html tags, that webmasters can use to markup their pages in ways recognized by major search providers. Search engines including Bing, Google, Yahoo! and Yandex rely on this markup to improve the display of search results, making it easier for people to find the right web pages. Many sites are generated from structured data, which is often stored in databases. When this data is formatted into HTML, it becomes very difficult to recover the original structured data. Many applications, especially search engines, can benefit greatly from direct access to this structured data. On-page markup enables search engines to understand the information on web pages and provide richer search results in order to make it easier for users to find relevant information on the web. Markup can also enable new tools and applications that make use of the structure. A shared markup vocabulary makes easier for webmasters to decide on a markup schema and get the maximum benefit for their efforts. So, in the spirit of sitemaps.org, search engines have come together to provide a shared collection of schemas that webmasters can use.

This session will be structured as a Q&A session where Google Fellow Ramanathan Guha will provide a brief introduction to the Schema.org activity and then answer your questions regarding the relation between this work and the broader ontology world.

******************* Details **************************

Please refer to latest details on the session page at: http://ontolog.cim3.net/cgi-bin/wiki.pl?ConferenceCall_2011_12_01

This activity, like all other Ontolog virtual events, are open and
free of charge. Anyone who is interested, or (better still) who may
have something to contribute, is welcome. Please refer to event
details on the session pages, to which the hyperlink is given above,
where you will find date/time information session agenda, conference
call dial-in, slides and other pertinent information (latest by the
time of the session). Feel free to pass this invitation along to
colleagues who may also find these sessions to be of interest.

*RSVP* by emailing Peter Yim at <peter.yim@xxxxxxxx> offline (or add
yourself directly to the session page if you are already a member of
the community) so that we can prepare enough resources to support
everyone. [Please state clearly the date of the session you are
registering for in your email.]

These sessions will be recorded and made available in a publicly
accessible archive. Therefore, before participating, please make sure
you are cognizant of our IPR policy ( ref:
http://ontolog.cim3.net/cgi-bin/wiki.pl?WikiHomePage#nid32 ).

Regards. =ppy
Peter Yim
Co-convener, Ontolog Forum

For and on behalf of the
Session Chair: Dr. Steven Ray (CMU)
--

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