ppy/chat-transcript_raw_20110210a.txt Chat transcript from room: ontolog_20110210 2011-02-10 GMT-08:00 [08:57] anonymous morphed into Daniel Schwabe [09:14] anonymous1 morphed into TerryLongstreth [09:19] anonymous morphed into Dave McComb [09:23] PeterYim: . Welcome to the OntologySummit2011: Panel Session-2 - "Applications and Case Studies - II" - Thu 2011_02_10 Summit Theme: OntologySummit2011: Making the Case for Ontology Session Title: Harvesting the Business Value of Ontologies - II: More Case Examples Session Co-chairs: Mr. MillsDavis (Project10X) & Mr. MikeBennett (Hypercube) Panelists: * Mr. DaveMcComb (Semantic Arts) - "Ontologies at work for Sallie Mae, P&G and Lexis Nexis" * Dr. JansAasman (Franz) - "Ontologies and CRM for Telecoms -- Flexible Data Analytics at Scale" * Mr. SanjivaNath (zAgile) - "Ontologies for Software Engineering" * Mr. CoryCasanave (Model Driven Solutions) - "Ontologies and Architecture" * Dr. JimRhyne & Ms. ElisaKendall (Sandpiper Software) - "Semantic Technology in Rental Product Marketing" * Mr. RalphHodgson (TopQuadrant) - "Valuing the Harvest from using Ontologies" Please refer to details (agenda, slides, links, protocol, ...) on the session page at: http://ontolog.cim3.net/cgi-bin/wiki.pl?ConferenceCall_2011_02_10 . [09:29] anonymous1 morphed into Daniel Schwabe [09:30] anonymous2 morphed into FabianNeuhaus [09:31] anonymous1 morphed into Sarah G [09:35] anonymous1 morphed into Troy Bleeker [09:35] MikeRiben: sorry..meant to put this hear...anyone hearing the "echo" or distrotion..I have a feeling it is a skype "feature" [09:35] MikeBennett: yes. this will go whem [09:35] MikeBennett: whn peter mjutes [09:35] YuLin: I am calling from phone, and I'm hearing the echo [09:35] MikeBennett: so please bear with us [09:36] anonymous3 morphed into YuriyMilov [09:36] FabianNeuhaus: @YnLin: the echo will go away as soon as Peter mutes everybody (except for the speaker, of course) [09:36] NicolaGuarino: Yes, I am indeed hearing another conversation in background [09:36] anonymous morphed into Ahren Lehnert [09:37] Hasan Sayani (UMUC): yes, and distorted too! [09:37] anonymous6 morphed into Sanjiva [09:37] NicolaGuarino: It is not an echo, it is another conversation going on... (this is an answer to the question pending in the chatroom) [09:37] anonymous5 morphed into Dave Hau (NCI) [09:38] MikeBennett: it will go when peter mutes all. [09:38] anonymous3 morphed into Susan Matney [09:38] anonymous1 morphed into Cathy Large [09:39] anonymous morphed into MikeRiben [09:39] anonymous2: sounds good [09:39] Dave McComb: did you hear my sound check or am I muted? [09:40] Dave McComb: I hear you peter [09:40] anonymous2 morphed into Michael Uschold [09:40] MikeBennett: no [09:41] anonymous morphed into Mary Balboni [09:41] anonymous7 morphed into Carolyn Reiss [09:42] Mary Balboni morphed into Mary Balboni, Raytheon [09:42] MikeBennett: You should be able to download now, they were offline for a bit [09:45] MikeBennett: please type in the window at the foot of this screen, not next to the hand. [09:45] Daniel Schwabe: I've been able to open it w/o problems (on a Mac OS X), Preview [09:45] MikeBennett: ok on vista [09:45] PeterYim: if you have trouble downloading Dave's slides, try refreshing your wiki session page first, and then try again [09:48] PeterYim: @Sarah G - Welcome! ... may we have your full name and affiliation, please? [09:55] Daniel Schwabe: Question: Can Dave elaborate a bit on the use of the SMW at P&G? In what aspects did the ontology part help, and what part does the Wiki aspect help? [09:57] PeterYim: = RalphHodgson presenting now = [10:01] Sarah G: Hi Peter...Yes, my full name is Sarah Goldman and I work at IBM [10:01] PeterYim: @Sarah - thank you, welcome, once again! [10:01] Sarah G: thank you! [10:04] BruceBray: any way to get these slides without having to sign up for scribd? [10:05] MikeBennett: @Bruce you can download the slides from the session page directly. [10:05] PeterYim: @Bruce - click on the [2-Hodgson] link under: http://ontolog.cim3.net/cgi-bin/wiki.pl?ConferenceCall_2011_02_10#nid2MWK ... that should get you Ralph's slides [10:06] Michael Uschold: Ralph's slide 7. Most f these are tecnhical items, not business value propsitions (with exception of evolvability). What is the value of canonical data? what is value of triples? YOu can't call "go to triples soon" as a value proposition. [10:09] MikeBennett: @Michael good point, I hope we can come to this point when do Qs at the end, as we want to do justice to the different things people understand by ontology. [10:10] Hasan Sayani (UMUC): Please specify slide #s [10:10] MikeBennett: 14 [10:12] MikeBennett: 17 [10:18] NicolaGuarino: What's the current slide? Easy to get lost... [10:18] Hasan Sayani (UMUC): 26 [10:20] MikeBennett: Please can speakers say the slide # [10:27] MikeBennett: = SanjivaNath presenting now = [10:29] anonymous1 morphed into Jans Aasman [10:29] anonymous2 morphed into PavithraKenjige [10:31] anonymous morphed into Craig Norvell [10:36] Brian Haugh: Can the speaker mention any case studies of application of this architecture? [10:38] MikeBennett: @SanjivaNath can you cover this in Q&A at the end of the session please if not covered in the slides? Anonymized is fine, also some idea of metrics, benefits if measured [10:46] MikeBennett: = JimRhyne & ElisaKendall presenting now = [10:47] PeterYim: = JimRhyne presenting now = [10:52] PeterYim: for those who are here for the first time (and did not email me, to register your attendance), would you be kind enough to drop me a note () so we know who you are, and keep you informed on upcoming events. Kindly include your affiliation(s). [10:55] Brand Niemann (Semantic Community)1: Brian, Hi and I met someone this week from the IC that would like your email address. Mine is bniemann-at-cox.net. Thanks, Brand P.S. Peter, This will also register y attendance. Thanks, Brand My EPA Ontology work is at http://semanticommunity.info/EPA/EPA_Ontology [11:03] MikeBennett: = JansAasman presenting now = [11:04] PeterYim: one needs, again, to refresh your wiki session page to see JansAasman's slides ([5-Aasman])under http://ontolog.cim3.net/cgi-bin/wiki.pl?ConferenceCall_2011_02_10#nid2MWK [11:06] NicolaGuarino: I have to go now, sorry I can't stay for the Q&A session... [11:07] PeterYim: thanks ... bye, Nicola! [11:09] Michael Uschold: The requirements slide I just downloaded is numbered "4" in lower right. Yet someone said it is slide "5". So there is a discrepency to note. [11:11] MikeBennett: Requirements is slide 4, we now moved to slide 5 on architecture. [11:11] PeterYim: @MichaelUschold - you are correct, but Jans is on slide#5 now - labeled "AIDA Runtime Architecture" (with the 3 diagrams) [11:17] anonymous morphed into Cory Casanave [11:17] MikeBennett: slide 8 [11:18] MikeBennett: slide 9 [11:19] MikeBennett: Can we watch the time pse, still 1 to go +Q&A [11:23] Michael Uschold: Jans claims flexibility advantage because it would take too long to RDB schema. If you are avoiding need to use schema at all, as some do, then there is no business benefit for the ontology because there is no ontology, it is a benefit of triples. If you are building an ontology as the schema, why are you finding it faster to build than a traditional schema? [11:24] PeterYim: ref. slide#13 of JansAasmans's deck - some details only available on the pptx (and not the pdf) file. I will make the pptx available shortly. [11:25] Cory Casanave: Mike: The RDMS schema fixes the stucture, the RDF schema does not - it represents one interpretation of the data. It then also allows you to bridge schema for integration. [11:27] MikeBennett: It all adds to the richness of what people mean when they say they are using ontologies. I too would like to know how this relates to semantics as distinct from triples. [11:28] MikeBennett: = CoryCasanave presenting now = [11:31] PeterYim: JansAasman's pptx version of his alides are available online now - refresh and look, again, under: http://ontolog.cim3.net/cgi-bin/wiki.pl?ConferenceCall_2011_02_10#nid2MWK [11:31] anonymous morphed into JimDisbrow [11:48] YuLin: thanks! [11:48] MikeBennett: = Q&A = [11:49] PeterYim: can we do that in 10 minutes [11:49] Bobbin Teegarden: @cory: in slide 18, where are the ontologies, and how do you access them? [11:51] Michael Uschold: ok hang on [11:51] DustinCote: Question to Dave McComb: Page 19 of 1st presentation, what did the "Gist 2/3" box mean under the upper ontology box of "gist" ? [11:51] PeterYim: will everyone who wants to make a remark press on their "hand button" now ... so we can queue everyone up [11:51] Bobbin Teegarden: Thanks, Cory. [11:52] TerryLongstreth: Several presentations have confidential/proprietary markings. Can we ask the authors to give us some shareable subsets or summaries of these? [11:53] Dave McComb: gist2/3 are extensions (still a bit experimental) to gist [11:53] Michael Uschold: i keep hitting *3, not working [11:54] MikeBennett: that happens w skype a lot [11:54] Cory Casanave: Terry: You may reference and use our slides with attribution. [11:54] Michael Uschold: If someone can just read my question from the chat, that should be fine, if th audion not working. [11:54] MikeBennett: ok. [11:54] Michael Uschold: Here it is again: Jans claims flexibility advantage because it would take too long to RDB schema. If you are avoiding need to use schema at all, as some do, then there is no business benefit for the ontology because there is no ontology, it is a benefit of triples. If you are building an ontology as the schema, why are you finding it faster to build than a traditional schema? [11:57] Ralph Hodgson: would like to understand how this session has been of value [11:58] Ralph Hodgson: what are we trying to do by being in this dialog? [11:59] Ralph Hodgson: Is it about getting a sense of what the industry is doing? Is it about figuring how a group like this can help the industry some how? [12:00] MikeBennett: @Ralph making the case for ontologies [12:01] PeterYim: (given Jans's situation) I have dded a caveat to the normal IPR policy - see: http://ontolog.cim3.net/cgi-bin/wiki.pl?ConferenceCall_2011_02_10#nid2MXM ... we definitely look forward to an additional "non-confidential" version of the slides that Jans has just promised. I'll post that alongside, when I get that from Jans. [12:01] BruceBray: I agree that these are very interesting presentation, but the focus on emerging applications of technology instead of explaining the Value Proposition [12:03] PeterYim: @BruceBray and All - the focus on Value proposition is coming up next week - come join us next Thursday - developing details at: http://ontolog.cim3.net/cgi-bin/wiki.pl?ConferenceCall_2011_02_17 [12:03] Jans Aasman: Peter, can I have a second to point to our website? Jans [12:03] Jans Aasman: re Amdocs [12:03] MikeBennett: please feel free to type the uri here [12:04] MikeBennett: this chat log is made public [12:04] PeterYim: Jans - you might want to post your link(s) here with a note [12:05] PeterYim: @Ralph - your updated slides are already online ... please check: http://ontolog.cim3.net/cgi-bin/wiki.pl?ConferenceCall_2011_02_10#nid2MWK [12:05] Ralph Hodgson: thanks Peter [12:05] BruceBray: This was very helpful. Looking forward to further discussion of Value/ROI issues. [12:05] PeterYim: I have nothing to add - see you all next Thursday [12:06] PavithraKenjige1: thank you [12:06] MikeBennett: = session ends = [12:06] PeterYim: bye everyone ... thanks you all for participating! [12:06] PeterYim: - session ended: 12:06pm PST -